Ethics 3

Dr Sherif's sessons are a model for how to deliver training, the kind of training which leaves an effect on the minds and hearts of people and moves them to positive action. It's the kind of training that not only leaves people hoping and wishing they should do so and so, but makes them go beyond that and actually move and do what they see has to be done.

Dr Sherif uses a lot of stories while he is talking, real life stories that he has either experienced first hand, learnt about through a friend or knew about through other sources. The session he delivers is composed mainly of questions he asks to the audience, stories he narrates and comments he provides on the answers the audience give or the storied he narrates. His comments comprise the smallest part of the session content, while stories and questions directed to the audience compose the bulk of the session.

Dr Sherif derives his conclusions from the voting or response of the audience and from the stories he narrates. This method of stories, audience feedback and delayed or audience-derived conclusions are what make his words convincing to the mind and soul and drive people not action. Another thing which helps produce this effect is that he does not talk in idealistic, theoretical and impractical ways, instead he talks real-live, he talks day to day events and actual scenarios.